Update your #OOTD with iconic sports brand Champion exclusively at sportscene.
Champion is 99 years old and cooler than ever.
The brand was founded by the innovative Feinbloom brothers in 1919. They developed their own fabric ‘The reverse weave’ and designed the first ever hooded sweatshirt in 1970. Champion was known throughout the years for authentic sweatshirts, t-shirts and athletic socks.
Champion apparel was worn by The Dream Team during the 1992 Olympics. The Dream Team including Michael Jordan and Magic Johnson won gold and this helped establish Champion as an authentic athletic brand.
The iconic ‘C’ continues to adorn the sleeves and chests of many influential artists including Kanye West, A$AP Rocky and Kendrick Lamar. Champion have created must-have collabs with various brands including Supreme, Vetements and Beams.
Want to be like Mike and rock the iconic ‘C’ on your left hand sleeve this winter?
sportscene is here to hook you up with an exclusive selection of the most hyped Champion products. The range is only available at sportscene and it includes everything you need to get those double taps on insta.
Slogan hoodies for ladies and gents in trending colours for the season – Gen Z yellow and millennial pink.
Add a stylish edge to even the most basic look with this attention grabbing orange sweat top.
Last but not least don’t forget to cop the socks – it’s the easiest way to update your outfit without breaking the bank and can make even the most beat up kicks look new.
Show us how you style your Champion apparel by tagging us @sportscene_sa #KingsofSneakerwear on Instagram and as they say there can be many contenders but only one Champion.